A Puppy in
every child's lap.
It's the first destination of its kind, completely dedicated to a child's deep-seated relationship with man’s best friend by emulating the appeal of owning and caring for a puppy. Founded in 2010 by Roydon Turner, the Lucke team has helped build the platform since its inception, with strategy, research, marketing and coding support.
educational interactions and games
trading cards designed for offline distribution